On this episode of Easy Shifts: Conversations on Meals, Life, Weight and Mindset, Martha and Peter talk about the idea of senseless consuming, exploring its psychological implications and private experiences. Martha shares her journey with the guide ‘Senseless Consuming‘ by Brian Wansink, detailing the way it reworked her strategy to meals and weight administration.
The dialog emphasizes the significance of adjusting mindsets, understanding the psychology behind consuming habits, and making use of sensible ideas for long-term success in well being and wellness.
Key Takeaways
- Senseless consuming can result in unintentional weight achieve.
- Altering one’s setting can considerably affect consuming habits.
- Deprivation diets typically backfire and result in overeating.
- Small, constant adjustments can result in important weight reduction over time.
- Mindset performs a vital position in reaching well being objectives.
- It’s necessary to set practical expectations for weight reduction.
- The journey to well being is commonly longer than anticipated.
- Making a supportive setting could make wholesome decisions simpler.
- Studying from private experiences may help others on their journey.
- Senseless consuming ideas will be utilized with out strict weight-reduction plan.
Introduction to Senseless Consuming Podcast
Video Transcript
Martha McKinnon (00:00)
Hello, welcome to Easy Shifts: Conversations on Meals, Life, Weight and Mindset. I’m Martha McKinnon, and that is Peter Morrison, my accomplice and brother. Hello, everybody. Hello. So how are issues moving into your world?
Peter Morrison (00:10)
Howdy. They’re going properly. How are issues moving into your world?
Martha McKinnon (00:20)
They’re going properly. We’re at podcast quantity 12 14. Is that what you advised me?
Peter Morrison (00:25)
I consider that’s appropriate.
Martha McKinnon (00:28)
So we’re sticking with it to this point.
Peter Morrison (00:34)
Is it getting simpler for you?
Martha McKinnon (00:36)
I feel so, yeah. Yeah, it’s a course of like something.
So in the present day I’m actually excited as a result of I’ve been speaking with you about Senseless Consuming, Senseless Consuming, Senseless Consuming. It’s a guide that I learn. Oh my gosh, I used to be simply wanting again at my notes and it was means again in June of 2010. And so it’s a guide by Brian Wansink, who was a professor at Cornell. And he did tons of analysis on the psychological habits of individuals round meals and made tons of big discoveries.
And I had seen the guide on bookshelves and I’ve at all times, I had at all times simply form of discounted it as a result of I didn’t just like the title. It was, you understand, Senseless Consuming: Why We Eat Extra Than We Suppose. And I used to be insulted as a result of I assumed, I do know what I eat. It seems I didn’t. So I learn the guide.
It was June of 2010. And at that time I used to be a Lifetime Weight Watchers member and I used to be like seven or eight kilos over objective and I actually appeared fairly caught. And you understand, I first turned a lifetime member means again in my twenties. So this was, by then I used to be in my forties. And so we had talked with the chief, you understand, and I gave the impression to be doing the whole lot that I ought to have been doing in accordance with Weight Watchers, you understand, monitoring and the whole lot however the scale appeared type of caught.
I used to be nonetheless at a wholesome weight vary, just a few kilos over objective. And the suggestion was, properly, possibly it’s best to simply elevate your objective, you understand, simply let or not it’s. And I considered that, nevertheless it was time for us to go to Wisconsin, the place we’re in a very rural group for the summer time and there’s no Weight Watchers conferences round, you understand, it’d be like over an hour to get there. And so I made a decision to simply take the summer time off and never weigh myself and never attend Weight Watchers conferences and form of dive into this Senseless Consuming strategy and you understand learn it and apply the strategies in it.
So I did that and low and behold I got here again within the fall and I hadn’t weighed myself all summer time, however I went again to Weight Watchers and I used to be below my objective so I had misplaced you understand eight or extra kilos in a means that actually felt easy and type of enjoyable as a result of I made it type of a enjoyable experiment and I used to be hooked.
Personally I used to be hooked as quickly as I began studying the guide as a result of it was only one aha after one other for me and so I acquired actually actually excited and I’ve been form of a giant advocate of these teachings ever since as a result of they have been simply so useful for me. It simply helped me to see the entire course of in an entire new gentle and respect simply how a lot we’re influenced by our surroundings and by advertising and all of those ways in which we don’t actually respect.
And we actually are, as he demonstrated in experiment after experiment by means of the years, consuming greater than we notice due to a few of these influences. So I’m excited to speak extra about that and assist folks change into conscious of the truth that they’re, you understand, it’s value exploring as a result of to use this sort of strategy. It simply appears a lot simpler than a extra diet-based strategy. He’s form of anti-diet, if you’ll.
Peter Morrison (04:10)
If you happen to have been considerably offended or insulted by the guide title and also you had it for some time earlier than you truly opened it and began studying it, do you bear in mind how you bought over that hurdle?
Martha McKinnon (04:32)
I feel for some time his identify was simply popping up quite a bit. He was exhibiting up on numerous information reviews and I simply, the identify stored arising, the guide stored arising. There was truly, and I’m not even going to recollect the blogger now that I used to be actually studying on the time, and he was any individual I revered, not even taking part in within the weight reduction area. I feel he was within the private finance area.
And he wrote a compelling article in regards to the guide and actually, constructive evaluation on the way it had helped him and the way he appreciated the psychological mindset. And I feel I simply turned, I are inclined to generally be just a little cussed. And so once more, it was only a lesson in opening myself up and there was simply sufficient info at that time. And I used to be fairly pissed off with the battle and able to strive one thing new.
Peter Morrison (05:10)
Mm.
Martha McKinnon (05:30)
So I feel it was simply form of just like the timing must be best for you to listen to one thing which may have been mentioned, you understand, for years and years and also you don’t hear it till you’re capable of hear it for no matter purpose.
Peter Morrison (05:40)
Yeah, yeah. Are you aware, did he ever do a Ted Speak?
Martha McKinnon (05:44)
He did. There’s a publish on our web site that we will hyperlink out into the present notes the place I stroll folks by means of my expertise with the guide and I do embody hyperlinks out to a few of his video info.
Peter Morrison (05:58)
And do you bear in mind is that Ted speak in regards to the guide Senseless Consuming or is it about simply his work basically?
Martha McKinnon (06:05)
It’s actually simply extra about the entire, I imply, trigger the guide, Senseless Consuming does actually incorporate or summarize what he realized, you understand, from all of those experiments. And so, whereas it’s not a evaluation of the guide particularly, it is extremely a lot in alignment with the guide.
So, shall I speak extra in regards to the guide? Do you’ve any questions? You’re going to learn it too, proper?
Peter Morrison (06:34)
Sure, that’s my objective. I do know we’ve talked about it and I’ve heard you point out sure features of it and however I truly haven’t learn it. So sure.
Martha McKinnon (06:43)
Yeah. Yeah. And I suppose like something, I are usually an evangelist. You already know, I’ve had issues which have helped me in my life, like, yoga. I’d say, Weight Watchers at instances, various things, completely different books I’ve learn and so they’re so useful to me that I simply wish to form of unfold the phrase and assist others.
I’m at all times desirous to share when one thing constructive occurs for me. So years in the past on the weblog, we did one summer time, simply form of did a, I referred to as it the Senseless Consuming Problem.

It was simply form of a suggestion that I put out to readers that we might type of do a guide membership, a studying of the guide collectively. After which as soon as every week for about six weeks, I then simply summarized two chapters at a time over six weeks. And we corresponded with each other by means of the feedback. And that was simply one other means for me to share my constructive expertise with it. And so what I used to be pondering we’d do right here over the subsequent few weeks is take that very same strategy, you understand, do that very same factor the place as a result of generally folks wish to hear and watch versus learn and that may be actual useful.
And so possibly you’ll be inspired to learn the guide, but when not, it provides you with sufficient info and sufficient perception possibly the place you possibly can even begin making use of a few of the ideas with out having to learn the guide. So in case you suppose you’d have an interest, Peter, in form of strolling by means of the guide that means, two chapters at a time over the subsequent few weeks, I assumed that’s one thing we might discover right here. Do you suppose that might be attention-grabbing?
Peter Morrison (08:14)
Yeah, undoubtedly. I’m very .
You mentioned one thing about it’s not supposed to be a weight-reduction plan guide?
Martha McKinnon (08:27)
No, the truth is, he mainly says in chapter one, you understand, deprivation diets don’t work.
And, you understand, after all, we’re all going to need to have some kind of boundaries, proper, and guardrails in our life, we will’t simply particularly in a world like this, the place meals is so plentiful. However he provides numerous actually compelling proof to counsel that after we deprive ourselves, you understand, deprivation works towards us, any any weight-reduction plan that’s too restrictive and he mainly says it really works towards our physique.
Our our bodies insurgent towards it biologically as a result of we’re actually arrange for feast or famine and if our our bodies see numerous meals, all the alerts in our our bodies are to eat it. After which our minds work towards deprivation diets as a result of as quickly as you inform, I do know for me personally and lots of people, as quickly as you inform your self you possibly can’t have one thing, it’s all you possibly can take into consideration, proper? It’s form of like that, don’t take into consideration the pink elephant, proper? And swiftly all you possibly can see is a pink elephant.
Peter Morrison (09:27)
Proper.
Martha McKinnon (09:32)
So deprivation diets work towards your physique, they work towards your psychology and your thoughts. And in addition, the setting that we reside in is admittedly set as much as not assist you making an attempt to limit your self in any important means. So he’s actually places forth an strategy that’s form of…
He says the most effective weight-reduction plan is the one you don’t know you’re on. So the general philosophy of the guide is to actually assist current first all of the methods that you’re consuming greater than you notice and provide you with some tips for issues you are able to do to arrange your setting and your habits to assist you rather than working towards you. So he’d say deprivation restrictive diets can work towards you however there are issues you are able to do which might be actual straightforward that can assist you in a means that feels type of fairly straightforward and easy.
And in order that’s what he actually advocates The opposite factor he says, he talks in regards to the Senseless Margin. And he says, everyone knows if we eat, like all of us eat form of what we do day by day. And if we eat far more like Thanksgiving full, proper, we all know that. If we all of the sudden begin proscribing ourselves and, reduce our energy means down, we’re going to know that it’s going to be uncomfortable in our our bodies and in our psychology.
However he says there’s a spot the place he calls it the Senseless Margin, and he talks about within the guide, the truth that we’re horrible at estimating what number of energy we’ve consumed. And he’s completed every kind of analysis round that. So there’s this margin the place you may eat just a little bit much less, just a little bit extra day by day and never really feel it, not discover it. And he says, in case you can faucet into that margin the place you chop your energy, 100 to possibly 200 or 250 a day, you’re not going to actually really feel it. However it’s sufficient in case you do this day by day over time, over a 12 months, you will shed weight.
He does seek advice from a examine the place he says a few of the research say that if most of us might reduce our energy like 100 to 200 energy a day, it could care for the chubby drawback for portion of the inhabitants. As a result of what occurs over time, you understand, we simply eat just a little bit an excessive amount of day by day over time, metabolism slows just a little bit over time. And as we age, lots of people will say, I by no means had an issue. After which all of the sudden, right here I’m in my 40s, 50s, 60s, and I’ve gained this weight, nevertheless it occurred so slowly and step by step that you simply didn’t even notice it was taking place till it turned an issue.
Peter Morrison (12:08)
Nicely, that makes all of the sense on this planet. However I really feel like our tradition, our society is it’s like the moment gratification. It’s like if I can’t do it in a day, in every week, in a month – is it value it?
Martha McKinnon (12:13)
Uh-huh. Proper.
Yeah. So I suppose I’m right here like at 62 virtually years in with all my expertise personally and with everyone I’ve interacted with and like numerous capacities and the whole lot I’ve learn on this area to attempt to persuade those who it’s that form of societal expectation that’s additionally working towards us, you understand, that we’ve got these unrealistic expectations that come up.
Martha McKinnon (12:54)
In a few different podcasts that I used to be listening to this week, this proven fact that we set these expectations for ourselves or we set a deadline, you understand, and, for instance, we are saying we have to lose 30 kilos in, I don’t know, three or 4 months. And also you get to the top of these three or 4 months, possibly you’ve acquired a giant occasion, you understand, you’ve acquired a marriage otherwise you’ve you’re going to attend or some occasion and also you’ve misplaced 15 kilos.
And also you resolve you failed the place you actually succeeded. It’s simply taking longer than you thought it could take. And the reality is that this podcast was speaking about the truth that typically issues are going to take longer than we expect as a result of we’re simply unhealthy at estimating how lengthy issues are going to take. If we will change our mindset and alter our pondering and as a substitute of, you understand, feeling dissatisfied at that time, simply be actually excited and say, you understand, that is the place I’m transferring towards it, you understand, I’ll hold doing what I must do, gradual and regular, and it takes so long as it takes, you understand.
Martha McKinnon (13:51)
And if we might give ourselves that latitude and that grace, our lives can be so completely different. You already know, I’d suppose it’s the identical if I feel there’s so many comparisons between what we’ve completed right here like on the web site by means of the years, proper? And other people making an attempt new issues with their funds. I imply that’s like constructing a enterprise or no matter it’s. Trying again folks will typically say you understand, it didn’t occur the way in which I assumed it could occur or you understand I assumed it could occur in a 12 months and it took 5 years or no matter it’s.
However yeah, I feel you’re proper in that commentary is that it’s the societal message to that works towards us and this want for rapid gratification. As a result of the reality is, we didn’t achieve the load in a single day, proper? We didn’t get in debt in a single day. Nonetheless, what are you going to speak about in a single day? It took time and solely reached a degree the place you have been all of the sudden then uncomfortable that you simply determined you needed to make a change. However in case you actually form of appeared again at how lengthy it took you to get the place you have been proper now, and gave your self the identical period of time to vary issues up, it could be very completely different.
Peter Morrison (15:23)
Mm-hmm. Mm-hmm. Yeah, not in contrast to us such as you mentioned earlier than with this podcast.
Martha McKinnon (15:29)
Proper?
Martha McKinnon (15:30)
The web site, you understand? I imply, we’re, don’t know the way, like, and once more, I imply, I feel there have been, we might, we might, that might be an entire different, you understand, subject, like all the challenges with the web site by means of the years. You already know, and also you suppose one thing’s going properly, after which one thing shifts, and also you’ve acquired to regroup, and, you understand, Weight Watchers adjustments their factors, and all of the sudden you’ve acquired numerous work to do to return to vary the knowledge to maintain it related and useful for folks.
So life is at all times going to have challenges, proper? That’s a part of the deal. And so, so once more, it’s if we will change our, it’s, it’s actually, suppose it begins with our pondering, like actually altering our pondering. And a part of what I did that summer time was change my pondering. I did step again and since I do are inclined to take issues too severely.
Martha McKinnon (16:28)
And so I say simply loosen up on your self, have enjoyable, discover, and see what occurs.
Martha McKinnon (16:34)
As a result of in case you’re doing one thing and it’s not working, you’re going to have to vary issues up, proper? I imply, to strive new issues, to search out one thing that can work. And generally you will be pleasantly shocked and discover out that it could truly be simpler than you thought.
Martha McKinnon (16:56)
I imply, that’s why I get so enthusiastic about this with folks as a result of I the place I had felt like I used to be struggling, this felt straightforward. This felt easy. This felt enjoyable. And I feel it was partially as a result of I form of made it an experiment. I gave myself some area round it. But additionally what he’s saying is true. You already know, I imply, there’s numerous ways in which our surroundings, the issues we’re doing, we’re working towards ourselves.
And if we make little shifts in our habits, we make little shifts in our surroundings, it form of turns into like, like he says, it’s senseless, it’s brainless. So it’s, it turns into easy. And I feel that that’s what we actually want. You return to James Clear, proper? I’m an enormous fan of James Clear and his Atomic Habits. And we’ve talked about that. He distills that all the way down to say that, you understand, to include a brand new behavior or to construct a brand new behavior, you wish to determine the right way to make it apparent, proper? Easy methods to make it engaging, the right way to make it straightforward, and the right way to make it… What’s the final one?
Hmm, apparent, straightforward, engaging. It begins with an S, satisfying. And so all of these issues are very constructive, proper? He’s realized from he’s completed a ton of labor and studying round habits. None of that claims make it exhausting, make it tough, beat your self up. You already know, it’s all so it’s actually in alignment with the teachings from Senseless Consuming.
Peter Morrison (18:33)
And I simply got here throughout this quote not too long ago and I do know I’ve shared it earlier than on our social media, however it’s a James Clear quote and it says, your present habits are completely designed to ship your present outcomes.
Martha McKinnon (18:49)
Proper? There it’s. However to vary your habits goes to take work as a result of they’re typically deeply ingrained, proper? They’re hardwired into our mind. And so you must determine methods to make once more behavior change like this. Make it straightforward on your self. Work with your self. Work along with your psychology. Work along with your biology as a substitute of towards it.
And if Weight Watchers is working completely for you and you are feeling such as you don’t want any of this, properly, then you may skip over these. However I really feel like there’s at all times one thing we will study. Honestly, I’ve seen by means of the years, a few of the teachings from Brian Wansink’s work present up within the Weight Watchers materials too, as a result of he was actually extensively printed round a few of these findings. So I feel the extra we study, the extra we all know.
Martha McKinnon (19:44)
The better we will make it on ourselves, the extra we’re going to succeed. I get so excited as a result of it was exhausting for me to return. It was not exhausting for me. It was exhausting to comprehend it’s been so lengthy. However to return and notice that that was actually the shift. I imply, so I misplaced that weight. I ended up below objective and I’ve by no means been over objective since. I imply, and that simply appeared, that looks like a miracle in and of itself as a result of it was by means of menopause, by means of plenty of ups and downs of life and people teachings it was simply and once more we by no means know when a shift like one thing’s going to occur that simply creates this aha second for us.
However it was clearly a kind of aha moments for me and I hope that by sharing my pleasure about this and extra particulars of the guide. And extra of the strategies that I may help others you understand have the same aha second as a result of that might make me actually actually blissful.
Peter Morrison (20:21)
Nicely, superior. Trying ahead to leaping into the guide and seeing what we will. Dissect from it.
Martha McKinnon (20:41)
Yeah, so subsequent, subsequent what we’ll plan to do, we’ll embody within the present notes hyperlinks out to the senseless consuming problem and numerous supplies like that. After which within the subsequent podcast, what we’ll do is simply speak in just a little extra element about what chapters one and two have to inform us about how we will set ourselves up for achievement in a means that appears simpler.
Peter Morrison (21:05)
Nice, wanting ahead to it.
Martha McKinnon (21:07)
Alright, keep tuned. Have one everybody.